Open Builders, behind Notcoin, Lost Dogs, and Not Pixel, has launched Not Games to revitalize the Notcoin (NOT) ecosystem. The project introduces games where tokens can be earned for free, amid declining interest in Telegram-based mini-games and a drop in TON's user base.

This interconnected gaming ecosystem features Game Profiles, shared inventories, and a marketplace, enhancing the NOT token's use case by integrating it as the primary currency for upgrades and rewards.

Despite previous popularity in 2024, interest in Notcoin has sharply declined, posing challenges for building a sustainable ecosystem.